Up Front

Attitudes & Gratitudes

Well. That was a year.

Does anyone else feel like we should just finish out 2001 with hands loosely thrust above our heads, screaming hysterically as we come to the end of this roller coaster ride? Weeks of accusations about election returns. First-quarter non-profits (as well as second- and third-quarter malaise). Closings. Dot-gones and Nasdaq. The end of the line for Plymouth and Oldsmobile (which was never my father’s, thank you—his cars were Willys, Ford, Dodge, Honda and Toyota). And, of course, 09/11/01, which may come to be recognized in American history as the point where we irrevocably parted company with the 20th century. Anthrax by mail. Plus who-knows-what betwixt the time I pen these words and you actually reading them. Oh Brave New World, my friends.

As most of you have observed, Designfax has also had a busy year. A kiddie ride by comparison to world events, yes, but we’re open to a three-day weekend. Like everyone else, we’ve gone through a few transitions and distractions, while gaining ground in other areas. It pleases me to report that Designfax is doing quite fine—a good plan for 2002, some new sections we’ve been developing, an experienced and stable company to back us, and opportunities to continue exploring the cool stuff, especially things we didn’t get to in 2001. Read: we’re still here, and will continue to be here.

So as we tuck ourselves into the winter-cold of Northeast Ohio, snug by a softly crackling fire built from back copies of our competitors’ magazines, I find myself getting a touch sentimental. Thank you, to all who’ve given this magazine stories and products to fill our pages. Thanks to people who’ve continued to support us through their advertising, the warm green life-blood of trade press (Yes, Virginia, there is an Advertising Manager!). You’ve all shown that you believe in us, and every success we celebrate is an acknowledgement of your favor.

A tumultuous and unsteady year. And if there is anything I could wish for at this time, it would be this—to the readers and advertisers, to my co-workers and friends, I ask for safety and security. May you continue to have employment, may your employment give you satisfaction and fiscal comfort, and may your satisfaction and comfort lend you peace for the coming year. Oh, yeah, and make sure you share that peace with someone.

rmandel@nelsonpub.com