'My experience with Nelson Publishing goes back 44 years. We've consistently tracked great quality, value, AND sales back to leads our clients have received from Designfax. Fact.'
DELIVERING LEADS, AWARENESS, TRAFFIC, BRANDINGDesignfax - Technology for OEM Design Engineers was launched as an exclusive online and emailed publication in October 2005. This year, 2020, marks the 41st year since Designfax's founding. Our primary target audience has always been the OEM Design Engineer.
Digital publishing offers a more effective way to reach the market and engage our industry. Our readers are immersed in Designfax content that reaches our qualified audience of over 50,000 OEM Design Engineers. Regular issues are 48 times per year, sent on Tuesdays.
Trade advertising and brand building are necessary to stay relevant in today's fast-changing marketplace. Trade advertising budgets can make a significant impact on brand awareness.
Advertising in Designfax builds branding awareness, web traffic, and provides full contact LEADS -- LEADS that you can convert to SALES. Take advantage of our digital format and represent your company with advertising, including links to video and interactive elements, to better brand your company and your products while engaging current and future customers.
'Designfax continues to be an effective and economical way to get the word out about Goodfellow's products and services. The audience is right, and the results are consistent.'
PUT YOUR MESSAGE DIRECTLY IN FRONT OF YOUR TARGET CUSTOMERS
'Designfax connects us, year after year, with design and manufacturing engineers who value high-precision motion control solutions.'
Subscribers to the weekly publication (48 issues a year) are high-level OEM Design Engineers and Engineering Managers who operate in a broad range of manufacturing industries, including automotive, aerospace, appliances, medical equipment, transportation, computer process controls, industrial equipment, and more.
Primary content focuses on the latest exciting applications and products that benefit from Electrical/Electronic, Mechanical, Motion Control, Fluid Power, and Materials engineering, including articles on powerful software programs that serve as a primary engineering tool. Continually developing technologies in Additive Manufacturing (3D Printing) and Automation are also featured often.
Designfax has always balanced the reader's 'need to know' against the time available 'to find out.' Our great mix of new technology and products delivered in a weekly cycle offers an informative, technical, and even entertaining way to stay current without being bogged down by information saturation. We focus on the relevant and the important -- simply put, it's quality content over quantity of content. Our readers agree.
'I do not read all that comes across my email these days, but I tend to look at DesignFax, as it often has something of interest and useful to me.'
EDITORIAL CALENDAR AND GUIDELINES
NEW PRODUCTS: Electrical/Electronic, Mechanical, Motion Control, Software, Materials, Additive Manufacturing, Automation, and more
SPECIAL FEATURES: Wheels, Mike Likes, 5-Star Products, Videos+ (video link), Engineer's Toolbox: inquire about Sponsorship!
OTHER ONGOING EDITORIAL: Case Studies, Guest Editorials, How-To Articles, White Papers, Design Essentials
RATES and SPECS
Text Banner Ad Headline: 50-75 words of text, optional .gif or .jpeg static photo or logo (150 x 150 pixels), up to 3 Web links.
Top position: $2,050 per issue (net)
Other positions: $1,550 per issue (net)
Video+ Ad: Your video, linked to your site, premium position, with full contact leads of subscribers who visit. $525 per issue (net)
Big Box Ad: Large display ad (300 x 250 pixels) great for branding and sales leads. $775 per issue (net)
NEW! Sponsored Advertorial: Contact John or Dan for specs and rates.
Custom eBlast: Create your own branded HTML document, and we will blast it to our audience. Contact John or Dan for specs and rates.
EDITORIAL SPECS AND GUIDELINES FOR EBLASTS: Advertisers and Editorial Content Providers would be well served to check out our specs, guidelines, and tips for optimizing eBlast content for the Designfax OEM Design Engineer audience HERE.
See a SAMPLE DESIGNFAX ISSUE AT: www.designfax.net
Designfax is part of Nelson Publishing, which will celebrate its 59th anniversary in 2020 as an essential source of business-to-business information.
Have questions? Want to know who to contact about special deals or advertiser testimonials?
John W. Holmes, National Sales Manager
Dan Beck, Associate Publisher
Meg Tjapkes, Publisher